The requirement was to build a tool for the consumer to be able to customize a handbag. The handbag style chosen would then expose accessories specific to that handbag. The project required also building an admin tool for the product data entry and assets.
Consumer Experience – The consumer was able to customize a handbag with accessories specific to the bag style. The onsite experience Included inspirational landing page through to the customization tool, allowing the user to select the bag style and it’s relevant accessories and add to cart.